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May 17, 2004

Blog reader survey

Over at Blogads, Henry Copeland has posted a 22-question online survey to help improve the service. By getting a snapshot of blog readers, he says, the aggregate data could be good PR for blog advertising.

Henry, who is writing about the survey on the Blogads blog, also points out that of 6,000 responses so far, 80% have come from men. "This shocks me, but the percentage has been true since the first 10 responses came in, and fluctuates nary an 0.1% as different blogs dump their readers into the pot. If anyone blogs this fact, will we see a higher proportion of women respond?"

May 17, 2004 at 02:50 PM in Weblogs | Permalink

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Comments

JD, Henry's outsourcing seems to be successful. I completed the survey via a link from Amy Langfield's NY Diary. Sent her some comments which were basically, from an international point of view (Aussie) the survey seems very US entric, I hadn't heard of most of the bloggers except for DW and 1 or two others I choose not to read. Even the magazines were pretty well all US. No space or room for inclusion of personal choice, and I had to convert my Aussie salary to us dollars. Sheesh.

Posted by: Morrie at May 19, 2004 4:47:42 AM

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