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July 06, 2005

Podcasting to reach 60 million U.S. consumers in 5 years

According to new forecasts from the Diffusion Group, a consumer technology research consultancy in Dallas, demand for podcasts is expected to grow from less than 15% of portable digital music player owners in 2004 to 75% by 2010 -- reaching 60 million U.S. consumers.

July 6, 2005 at 12:47 AM in Podcasting | Permalink

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Comments

Keep these reports for a few years. I think we will see they are nothing more than a while guestimate. This wild growth of podcasting assumes there are a hell of a lot of good story tellers out there. There are about 6000 podcasts out there now. I'm sure most have an audience of less than 10. Isn't podcasting a transition technology to the day when we can select audio content from the mobile device?

Posted by: Jonathan Marks at Jul 6, 2005 4:03:08 AM

Awesome blog!

Posted by: Jessika at Jul 6, 2005 7:16:49 AM

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